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Silicon Valley Spring 2013
Applications: Mar 17, '13
Sessions: Apr 01, '13 - Jul 09, '13
Vision
Our vision is to Globalize Silicon Valley by creating and fostering local startup ecosystems in promising markets across the globe. We aim to help launch 1,000 technology companies per year in over 50 cities worldwide.
Sponsors
Wilson Sonsini Goodrich & Rosati is the premier legal advisor to technology and growth enterprises worldwide, as well as the investment banks and venture capital firms that finance them. Over the past four decades, Wilson Sonsini Goodrich & Rosati has established its reputation by having an unmatched knowledge of its clients' industries and deep and long-standing contacts throughout the technology sector. The firm's legal expertise serves clients at all stages of growth, from venture-backed start-up companies to multibillion-dollar global enterprises. The firm's clients include some of the most recognized names in the technology, retail, life sciences, venture capital, and finance sectors. The firm has offices in Austin, Palo Alto, New York, San Diego, San Francisco, Seattle, Shanghai, and Washington, D.C.
First Republic Bank and its subsidiaries provide private banking, private business banking and the full range of wealth management services with an emphasis on exceptional relationship-based service and a solid commitment to responsiveness and action.
Ravix Group - Ravix Group Inc.provides seasoned consulting expertise to outsource the finance, human resources, and facilities functions of early-stage and middle market companies so that management can focus on their priorities to increase the value of their company.
Purplepatch Services is a strategy consulting firm offering technology firms Marketing Communications and User Experience Design solutions.
Grad Profile: @LookVook offers an interactive, profit-generating video experience
Grad Profiles highlight the personal and professional stories of Founder Institute Graduates from across the globe.
This profile on LookVook, a Graduate of the Seattle Founder Institute, was written by Emma Tzeng. Founded in 2010 by Jordan Philips, LookVook enables businesses to bring their videos to life and engage customers with its unique, interactive platform.
These days, online video sharing is more widespread than ever. Platforms such as YouTube and Ustream make it possible to share videos in real-time across multiple channels, and users are tuning in from across the globe. In light of the obvious popularity of online videos, it makes sense that businesses should try to leverage video sharing as a way to generate publicity and profit.
Startup LookVook wants to do exactly that with its interactive video client. With LookVook’s product, consumers can interact with and make purchases within video media. In this way, the startup blends e-commerce with multimedia content to produce a unique, highly interactive experience that generates revenue for businesses and advertisers and a personalized shopping experience for users.
Founded in 2010 by Jordan Philips, a brand strategy expert and graphic designer, LookVook is a self-service platform that allows users to upload files through third-party clients such as YouTube, Brightcove, and Spotify, and add their own custom content and branding to videos and video players. Essentially, the aim is to deliver an elegant viewing experience and drive sales and viewer responses.
Each year, the retail sector generates around $152 billion through e-commerce platforms. Essentially, LookVook seeks to capitalize on this trend by taking it a step further, catching video viewers at the height of their emotion and enabling them to instantaneously click through and purchase products as they appear in the video.
Businesses using the LookVook platform can also measure the progress and success of their video campaigns through the platform’s built-in analytics reports, which displays the user’s most popular content and viewer interactions in real time.
Seeing as how e-commerce has revolutionized the way people shop, it doesn’t seem too much of a stretch to predict that an interactive video platform such as LookVook could very well change the fact of online purchasing and video production.
Learn more about LookVook:
